Annual Recurring Revenue
$582K
MRR x 12
Active Subscriptions
1,247
+4.8% vs last period
Starter Pro Enterprise
Churn Rate
2.8%
-0.5%Last 30 days
Customer LTV
$1,840
Trending upward
Subscription Tiers
Starter
420 users (34%)
$8.4K
Pro
645 users (52%)
$32.3K
Enterprise
182 users (14%)
$7.8K
User Growth
New vs Churned
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New Users Churned
Churn Reasons
Too Expensive32%
Missing Features28%
Switched to Competitor22%
No Longer Needed18%